The Future of Sales Enablement

In this podcast Tamara Schenk and Craig Nelson discuss the future of sales enablement in a broader context, the entire customer journey. We have learned over the years that enabling all customer facing roles in both pre and post sales are vital to consistent messaging. Also, we know that focusing on the customer needs from first contact to their success, will only strengthen our enablement efforts and cause us to focus on what matters including the experience of both sellers and buyers.